WINNER: Forbes "Best Nursing Bra Overall" Shop Now | Free shipping on orders $100+

Pregnancy

Pregnancy products and essentials, researched-informed and real life-inspired.
18 products
The ultimate in softness, this stretchy, OEKO-TEX certified underwear is designed to look and feel great throughout pregnancy and thereafter. New!

Under the Belly Panty

Designed to look just as great when you're not pregnant as when you are

$16

This research-backed kit provides the essentials to help through the 1st and 2nd trimesters. From morning sickness to hydration, we help you navigate pregnancy with confidence. New!

Care for Pregnancy: 1st & 2nd Trimester

Complete pregnancy kit with research-backed essentials for the first and second trimesters

$68

A Stage 1 pull-down maternity-through-nursing bralette – but make it chic with a triangle silhouette. Nora, 34C, wears a size S in Grey Marl.

The Effortless Bra

A Stage 1-optimized pull-down bralette for 24/7 maternity through nursing comfort

$48

Multiple colors

This research-backed kit of elevated essentials addresses the common experiences in third trimester and labor—and makes a great gift for yourself or someone you love. New!

Care for Pregnancy: 3rd Trimester & Labor

Care package with research-backed essentials for the third trimester and early postpartum

$68

The ultimate in softness, this stretchy, OEKO-TEX certified underwear is designed to look and feel great throughout pregnancy and thereafter. Available in a 3-Pack of Black/Black/Clay. New!

Under the Belly Panty: 3-Pack

Designed to look just as great when you're not pregnant, as when you are

$48 $38

Pregnancy often gets all the attention, but this deck—which was cowritten by renowned doulas—includes everything you need to know about 3 other important topics: Labor, the first few weeks of postpartum, and breastfeeding. New!

The Labor & Postpartum Prep Deck

Essential, research-backed info about birth, early postpartum and breastfeeding all in one place

$25

Meet the So Easy Bra in Black. Sleek design, subtle support, and smooth fabric. Yanni is size 34DD and wears a size Medium.

The So Easy Bra 2.0

Stage 2 nursing and maternity bra with light support and chic pull-down access that makes feeding so easy

$52

Multiple colors

Morning sickness is common during pregnancy—and at all times of day. Our Acupressure Ear Seeds may help ease nausea by activating a key acupressure point in the ear. New!

Acupressure Ear Seed Kit

Support for morning sickness during pregnancy

$20

Create your combination of three Effortless Bras in either Grey or Black.

The Effortless Bra: 3-Pack

A Stage 1-optimized pull-down bralette for 24/7 maternity through nursing comfort

$144 $130

Choose items
Craveably comfortable maternity-to-postpartum and C-section panty. Now available in a 5-Pack (shown in Black/Dusk/Slate).

The All-In Panty: 5-Pack

The most comfortable maternity-to-postpartum and C-Section panty, now in a 5-pack

$80 $58

Multiple colors

Our eye mask makes it easier to get much-needed sleep, and it’s also a reminder to prioritize you. To help you get the rest you deserve, we took pillow-soft material and wrapped it in luxurious, cloud-like fabric that blocks light so you get faster, deeper sleep. New!

The Eye Mask 2.0

A daily reminder to prioritize the much-needed rest you deserve

$25

Named “Best Maternity Bra” by InStyle, this Stage 1 pregnancy-through-postpartum bra – with clip-down easy nursing access – is the ultimate in comfort. Nicole, size 36DD, wears a L in Black.

The Everything Bra

A Stage 1-optimized clip-down bra for 24/7 maternity through nursing comfort

$48

Multiple colors

Create your combination of three So Easy Bras from the following color options: Black, Java, Shell.

The So Easy Bra 2.0: 3-Pack

Stage 2 nursing and maternity bra with pull-down access, in a build-your-own three pack

$156 $140

Choose items
The best of both worlds. Get the same award-winning pregnancy through breastfeeding fit, with two different styles for clip-down and pull-down nursing access. Diana, 38 weeks pregnant, and Nora, 6 months postpartum, are in Grey Marl.

Stage 1 Bra Bundle

Stage 1 maternity-through-postpartum comfort with two nursing styles to love

$96 $86

Choose items
Craveably comfortable maternity-to-postpartum and C-section panty. Now available in a 3-Pack (shown in Ember/Clay/Grey).

The All-In Panty: 3-Pack

The most comfortable maternity to postpartum & C-section panty, now in a 3-pack

$48 $38

Multiple colors

Named Best Maternity Bra by InStyle, this Stage 1 maternity-through-nursing bra is extremely comfortable and made for 24/7 wear. Now in a build-your-own three pack.

The Everything Bra: 3-Pack

Stage 1 maternity-through-nursing bra that's extreme on comfort and ultra-soft for 24/7 wear, now in a 3-pack

$144 $130

Choose items
Our silicone-grip is perfect for pregnancy, postpartum, or chasing a toddler.

Cozy Socks: Grey

Grippy socks made for pregnancy, postpartum and parenting

$18

Craveably comfortable high-waisted support designed for pregnancy through postpartum – that you'll want to wear well beyond. Yaritza wears Ember.

The All-In Panty: Single

The most comfortable maternity-to-postpartum and C-Section panty

$16

Multiple colors

Sign up for resources delivered to your inbox