$96
$86
The best of both worlds. Get the same award-winning pregnancy through breastfeeding fit, with two different styles for clip-down and pull-down nursing access. Diana, 38 weeks pregnant, and Nora, 6 months postpartum, are in Grey Marl.
These Stage 1 bras have the same best selling design with a few key variations to give you options so you can do you.
Unlike traditional pull-down nursing bras, this design offers a chic, streamlined silhouette that looks like a regular bralette Nora, 34C, wears The Effortless Bra in a size S in Grey Marl.
Soft, stretchy straps let you simply pull down cups below your breast and stay comfortably out of the way while you nurse. Nora is 6 months postpartum wearing a size S in The Effortless Bra in Grey Marl.
Winner of multiple editor awards, The Everything Bra offers an easy to wear scoop neck style for living in around the clock. Melissa, size 34B, wears a S in Grey Marl.
The Everything Bra's nursing clips are easy to use one-handed and audibly snap when secured. Rachel, 9 months postpartum, wears a S in Grey Marl.
Both bras include our custom five-row back closure to accommodate your body’s incredible changes from pregnancy all the way through postpartum. Tahirah, 38D, is 8 months postpartum and wearing The Effortless Bra, size L in Grey Marl.
Slider straps on both styles offer adjustability through your breasts' fluctuations. Yaritza, in her third trimester, wears The Everything Bra in Grey Marl.
Both bras are designed to comfortably fit your body from pregnancy through every stage of breastfeeding and beyond. Diana, 36B, is 38 weeks pregnant and wearing The Effortless Bra in size M in Grey Marl.
Developed with an IBCLC, both designs optimize your breast health, even in Stage 1, when the risk is highest for breastfeeding complications. Melissa, size 34B, wears The Everything Bra in Grey Marl.
All of our bras offers wider straps for larger cup sizes (L, XL) lending added support while still maintaining a minimal look. Tahirah, 38D, wears The Effortless Bra in a size L in Grey Marl.
If you’re pregnant and between sizes, we recommend sizing up. If you’re in your first 6 months of breastfeeding and between sizes, we recommend sizing down.
$96
$86
This duo offers our best selling Stage 1 fit while giving you options, letting you select the style to do you, throughout your days and across your postpartum journey.
The Effortless Bra and The Everything Bra each have their own unique style while sharing the design that won awards from InStyle, WhatToExpect, Women’s Health and more, for comfort you’ll want to wear around the clock during pregnancy, through every Stage of breastfeeding, and beyond.
The Effortless Bra
The Everything Bra
Both Designs
Are these bras supportive?
These styles offer minimal support by design. Traditional support can be restrictive and compressive. In Stage 1 of breastfeeding, when engorgement and fluctuations are most common, it's important not to have any acute points of constriction to avoid issues like clogged ducts and mastitis.
What does Stage 1 of breastfeeding mean?:
We worked with an IBCLC lactation expert to break breastfeeding into three Stages, based on your body’s needs across the journey. Stage 1 covers the early days of feeding, months 0-3. For a more in-depth explanation on The Stages of Breastfeeding, click here to learn more.
Can I wear these bras in all stages?:
Yes. Because it has zero points of constriction and offers super-stretchy coverage, it’s safe to wear 24/7 through every stage, even for sleeping. And our ultra-soft material makes it comfortable enough that you’ll want to, from pregnancy to postpartum and beyond.
Is sizing different during pregnancy?:
No. This bra was designed with lots of stretch to flex as your ribcage and cup size expand during pregnancy and early breastfeeding, so our size guide is the same for pregnancy and postpartum. That said, if you’re in between sizes while pregnant, size up. If you’re in between sizes in the first 6 months of breastfeeding, size down.
In Stage 1, we don’t recommend fixed or structured padding. During this time, the risk of experiencing common breastfeeding ailments is at its highest. If you are looking for coverage that padding provides, we highly recommend utilizing solutions like nursing pads. Our Low Profile Breast Pads were designed exactly for this – because they are not fixed and against your breast, they provide mobility that is necessary when experiencing engorgement. While fixed padding is not optimized for Stage 1, if you do prefer coverage with a more built-in feel, we designed a slit on each side for you to insert your own padding.
The Everything Bra has a grosgrain strap with a plush interior, and The Effortless Bra has soft, stretchy elastic straps. They are both designed to look minimal, and like all of our bras, we increase the width for sizes L-XL, ensuring additional support without digging into skin for a range of body shapes.
If you have a smaller cup, and you find that The Effortless Bra cups don't stay securely under your breast while nursing, release a little slack in your strap before pulling down.
When to wear it: From pregnancy through all stages of nursing, and beyond
Fit notes: This is our super-stretchy bra with light support and no padding — and that’s by design.
Guidance from our IBCLC: In the first three months of breastfeeding (Stage 1), your bra should stretch to accommodate the growing and often engorged milk-producing areas of your breasts. This is especially true in Stage 1 when engorgement is common. Restrictive support can increase the risk of common breastfeeding ailments that are often linked to the early cessation of breastfeeding.
This is why our bras don't have firm or shaping padding either (though we did include slits if padding is desired). Our Non-Slip Breast Pads can be used to increase coverage.
Did you know that many of the most common breastfeeding issues are linked to the bras we wear?
It is true! Wearing a bra that you like shouldn't expose you to features that can negatively impact milk supply, or potentially increase risk of clogged ducts and mastitis. That's why we created a system for selecting bras that makes it easy to optimize for breast health (check out The Stages of Breastfeeding for choosing a nursing bra that's right for you), and designed all of our bras together with a lactation consultant.
