Gifts under $100

*Actually helpful* new-parent products that check all the boxes: birth recovery, breastfeeding, self-care and more.
  • Shown in Lavender Haze.

    The Everything Cover

    The Everything Cover

    4.5
    Rated 4.5 out of 5 stars
    17
    $56.00
    $56.00

    BLACK FRIDAY SAVINGS

    Cloud-like coverage for the hospital, home, on the go, and *everything* in between.
  • Organic Lactation Latte: 2-Pack & Save

    Organic Lactation Latte: 2-Pack & Save

    Sold out

    Organic Lactation Latte: 2-Pack & Save

    4.1
    Rated 4.1 out of 5 stars
    315
    $72.00
    $76.00 $72.00

    BLACK FRIDAY SAVINGS

    Our decadent, organic blend provides all-day lactation support in a single cup.
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  • Named “Most Comfortable Nursing Sleep Bra” by WhatToExpect, it was developed with an IBCLC to optimize breast health, even in Stage 1, when the risk is highest for breastfeeding complications. Nicole, 36 weeks pregnant, wears a L in The Everything Bra, Black.

    The Everything Set

    Bundle & Save 7%

    The Everything Set

    4.6
    Rated 4.6 out of 5 stars
    3,801
    $59.43
    $63.90 $59.43

    BLACK FRIDAY SAVINGS

    Two bestselling styles for maximum comfort when you need it most.
    Sale
  • Belly Support

    Belly Support

    Bundle & Save 7%

    Belly Support

    4.5
    Rated 4.5 out of 5 stars
    102
    $59.43
    $63.90 $59.43

    BLACK FRIDAY SAVINGS

    Two layers of postpartum comfort and support
    Sale
  • The Always-On Nursing Tank, in Black, is made of super soft and stretchy fabric, and moves with you as your body transforms through postpartum & breastfeeding. Shown in black.

    Always-On Nursing Tank

    Always-On Nursing Tank

    4.6
    Rated 4.6 out of 5 stars
    287
    $58.00
    $58.00

    BLACK FRIDAY SAVINGS

    An all-day and all-night nursing tank you'll never want to take off.
  • Shown in Dusk.

    The Do Anything Bra

    The Do Anything Bra

    4.3
    Rated 4.3 out of 5 stars
    1,485
    From $43.50
    $58.00 From $43.50

    BLACK FRIDAY SAVINGS

    4-in-1 pumping and nursing bra made from a single-layer of soft, silky fabric to look and feel like your favorite *regular* bra
    Sale
  • Belly Band

    Belly Band

    Belly Band

    4.5
    Rated 4.5 out of 5 stars
    102
    $49.90
    $49.90

    BLACK FRIDAY SAVINGS

    Adjustable postpartum belly band with targeted support you control
  • Shown in Lumen.

    The So Easy Bra

    The So Easy Bra

    4.6
    Rated 4.6 out of 5 stars
    229
    $49.90
    $49.90

    BLACK FRIDAY SAVINGS

    Your “I’m ready for jeans again” bra—with a hint more shape and support, buttery soft, with a v-neck style that’s great for pull-down feeding.
  • Organic bamboo provides extra comfort when it’s needed most for sensitive or sore nipples — from pregnancy to breastfeeding (and thereafter!)

    Non-Slip Breast Pads: The Complete Set

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    Non-Slip Breast Pads: The Complete Set

    4.5
    Rated 4.5 out of 5 stars
    120
    $34.00
    $34.00
    Max leak protection + Minimal visibility. Total 6 pairs.
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  • Craveably comfortable maternity-to-postpartum and C-section panty. Shown in Black/Lavender Haze/Grey.

    The All-In Panty: 5-Pack & Save

    Bundle & Save 15%

    The All-In Panty: 5-Pack & Save

    4.5
    Rated 4.5 out of 5 stars
    1,560
    $59.50
    $70.00 $59.50

    BLACK FRIDAY SAVINGS

    The most comfortable maternity-to-postpartum and C-Section panty.
    Sale
  • Designed as symbols to help you and a partner memorialize the loss, two remembrance bracelets are included in each kit.

    Care For Miscarriage Box

    Care For Miscarriage Box

    4.0
    Rated 4.0 out of 5 stars
    1
    $90.00
    $90.00
    This caring, thoughtful kit includes a step-by-step book, a guide for supporters, and a remembrance bracelet.
  • Recovery after a second or third trimester loss comes with significant bleeding (lochia). Mesh underwear and maxi pads help you through it.

    Care For Stillbirth Box

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    Care For Stillbirth Box

    5.0
    Rated 5.0 out of 5 stars
    2
    $115.00
    $115.00
    Get—or give—some much-needed support with essential supplies, a primer on healing, and a guide for supporters.
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  • Care for Birth Box

    Care for Birth Box

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    Care for Birth Box

    4.6
    Rated 4.6 out of 5 stars
    61
    $84.00
    $84.00 $84.00
    Award-winning postpartum and breastfeeding care kit—designed to support, soothe, and help you feel prepared.
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